Sales Techniques to Boost Your Conversion Rates

Attention

1. Benefits, benefits, benefits
2. Irresistible offer
3. The Guarantee
4. Unique Selling Proposition
5. Telephone On-Hold Messages

Interest

1. Sell value
2. Add value
3. Unique products or services
4. Demonstrations
5. Audio and Visual Demonstrations
6. Selling Scripts
7. Pre-qualification hurdles

Credibility

1. Testimonials
2. High Quality Brochure
3. Making An Offer
4. Awards And Citations
5. Copy And Distribute Press Articles
6. Send An Action Plan
7. Questionnaires/surveys
8. Be the Expert On Your Product
9. Site Tours

Make It Easy

1. Set Up An Account
2. Mail Order
3. Payment Plans And Financing
4. Mission Statement-Vision Statement
5. Free phone number
6. Paid Reply Envelope

Sales Techniques

1. Sales Training
2. Set Solid Sales Goals
3. Remember To Ask For The Sale
4. The Up Sell
5. The Cross Sell
6. The Down Sell
7. NLP Techniques
8. Appeal to Emotions
9. Follow-Up
10. First Time Buyer Incentives
11. Trade-Ins
12. Packaging

Market segmentation

1. Get Maximum Prospect Data
2. Concentrate On High Quality Prospects
3. Exclusive Customers
4. Profitability analysis
5. Track Sales Conversion Rates

Customer Service

1. Be Reliable, Be Consistent
2. Know and think like your customer (WIIFM)
3. Keep In Touch With Customers
4. Expand Your Product Range
5. Work With Pre-Payments
6. Entertaining